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Boost Your Social Media Game with These 10 Creative Post Ideas

| Flourish Monthly

It’s a Monday morning. Your alarm goes off, and for once, you don’t hit snooze. You stretch, hop out of bed, and tackle your morning routine. Coffee in hand, you drive to work, humming along to your favorite tunes. You arrive at the office, ready to conquer the world, but then… you stare at your computer screen. You know you need to post something on your social media pages, but your mind goes blank. What do you post this week?

For many business owners, the hardest thing to face in the morning isn’t a mountain of emails - it’s a blank content calendar. What should you talk about today? What do people want to see? What makes you the expert? Sometimes, inspiration strikes like lightning, especially if there’s a sale or an event on the horizon. But other times, you find yourself endlessly scrolling for ideas, only to fall into a black hole of cat videos and cake recipes. While even the pros may find themselves slipping into an endless feed, worry no more! We’re here to help with 10 easy ideas for social media content that’ll keep your page’s feed fresh and engaging.


First off, let’s get one thing straight: your posts shouldn’t be all business, all the time. Think about what you enjoy seeing as a consumer. Do you really want your feed flooded with sales pitches? Didn’t think so. People love personality, humor, and a bit of variety. Our first three content ideas include:

  1. Would You Rather/This or That questions (example: do you prefer coffee or tea?).
  2. A motivational quote to kickstart their day.
  3. A joke or meme to bring a smile to their face.

 

These ideas all make for solid posts, but the posts that really grab attention are the ones that feel personal. People want to see you, the business owner or team, in the mix. Let them in on your world! Some ideas include:

  1. Sharing what inspires you.
  2. Talking about a book you just read and why you liked it.
  3. Showing off your workspace (messy desk and all!)
  4. Featuring a business you love to collaborate with.

These types of posts give your followers a glimpse into your life and help them connect with you on a personal level. Personal posts not only humanize your brand but also build stronger relationships with your audience. According to Forbes, “90% of customers report that authenticity is an important factor in deciding which brands they like.” When people feel like they know you, they’re more likely to support your business.

 

Of course, you’ll also want to mix in posts that highlight your business itself. Just remember to keep it balanced - no one likes a feed that’s 100% sales pitches! LinkedIn recommends following the 80/20 rule, where only an average of 20% of your posts are business/sales-related. Here are some ideas:

  1. A spotlight on a product or service you offer.
  2. Your Origin Story: How did your business get started?
  3. A sneak peek of what’s to come.

 

Balancing personal content with business updates keeps your feed engaging and relatable. And don’t forget about the power of networking! Sharing highlights from a networking event or collaborations with other businesses shows your audience that you’re active in your community and always looking to improve.

 

Now that you’ve got some ideas for your social media posts, grab that content calendar, fill it out, and get ready to create some engaging content. Hopefully these ideas sparked some inspiration! Remember, the key is to stay authentic, let your personality shine, and connect with your audience on a human level. Happy posting!


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